Audits & ConsultingNeed to improve the efficiency of your marketing operations but not sure where to start? Want to explore some new local marketing strategies?
Brand Machine's consulting service will help you roadmap the way forward.
Where are your assets kept? How safe are they? What are the legal risks? How efficiently are assets moved around your business and external partners? Are there consistency or compliance issues? What do approval processes look like? These are some of the potential pain-points we’ll explore with you.
We’ll look at what you produce and reversion, and how much of it could be templatised or automated to save both management and creative time. We will analyse the resources you currently employ to manage production and market activation, and identify the potential areas for manual process to be replaced by automation. We’ll layer this analysis with an understanding of your marketing and brand strategy to help us identify priorities.
Local marketing is receiving renewed focus world-wide. Our team will identify what new tactics and media channels could be explored with the help of technology – areas that would have been in the ‘too hard basket’ with traditional, manual marketing process.
We’ll present our findings and some draft solution designs where we feel there are significant gains to be made. We’ll provide relevant best practice case studies from other leading companies where possible, plus a business case where we have the data available. We won’t hesitate recommending solutions from other providers that are not our area of expertise. Our report will be informative and thought provoking, and the process is a great chance to work together, test the chemistry and for us to demonstrate the skills and knowledge we can bring as a potential future partner.
